Discount games supplier to sell their wares on shopping giant's website

Gameplay, the direct-to-homes games suppliers, have joined forces with Asda to offer titles and peripherals to consumers on Asda's website, they announced today.

In future, their goods will be supplied via Asda's online service, Captain Value Mad, which can be found at www.valuemad.com.

The company promise "lowest prices on software" on over 2,000 titles.